Somerset named as finalists for Business of Cricket Awards
Somerset County Cricket Club has been named as a finalist in two categories at the annual ECB Business of Cricket Awards.
The Business of Cricket Awards recognise and reward First Class Counties and MCC personnel who work tirelessly to show influence, insight, and innovation, taking the experience of cricket for its fans beyond expected standards.
This year’s awards ceremony will be held at the Kia Oval on November 12th.
Somerset CCC have been named as finalists in the following categories:
2026 Sponsorship of the Year
The award celebrates an effective sponsorship that delivered impactful and tangible results.
Judges were looking for examples of effective sponsorships that have driven key performance metrics of the brand partner across their business and driven measurable commercial results.
Somerset’s work with Brown & Brown, our Principal Metro Bank One Day Cup Partner, in 2027 saw the two organisations come together on a number of initiatives including giving supporters the opportunity to win the ultimate matchday experience.
2026 Best Development or New Facility (under £500K)
This award will be given to the venue that can demonstrate the largest impact from a project under £500k.
Judges will be looking for a clear connection between the insight and strategy that led to the project being developed. The process of the development of the project and the quality of the facility constructed will also be key.
