)}})
Get your business name seen by thousands
Cricket is a playground for innovation and we have all manner of commercial opportunities specifically designed to suit your business.
Become part of the Somerset Cricket Family and get your business name or brand aligned with a winning team!
Why Cricket?
Why Somerset?
KIT SPONSORSHIP
By far the greatest asset to drive awareness, kit sponsorship offers huge exposure through global media coverage and from live and broadcast audiences (both home and away) via our live stream and televised coverage.
Creating a lasting legacy for your brand, you will forever be part of our Club’s history.
An indicative Front of Shirt rights package includes:
- Prominent branding on the front of the official and replica playing kits
- One minute of in-play led per hour of play
- Official designation as a principal partner of Somerset County Cricket Club
- Branding on the interview back drop
- Prominent branding in our partner pages on the website
- Full screen branding
- Principal partner announcements on the PA system at all relevant home fixtures
- Prominent branding on the footer of the website
- Branding on the footer of all e-newsletters
- Branding on the match centre for the relevant competition
- Quarterly e-newsletter posts
- Dedicated e-newsletters to our third party database
- A signed and framed shirt
- The creation of content campaigns to be shared across our social media platforms
- Reasonable access to players and coaching staff for personal appearances/content capture
- Prominent branding on competition specific collateral
- Jointly organise and attend a press launch at the Cooper Associates County Ground to announce the partnership
MATCH SPONSORSHIP
An effective way to drive awareness of your business, reward employees and entertain existing or prospective clients.
Matchday Sponsorship includes:
- Table of 10 in the county room
- Waiter/waitress service
- Full dining experience
- Behind the scenes tour of the Cooper Associates County Ground
- Pitchside group photograph
- Presentation of player of the match
- Signed shirt
- One minute of in-play led advertising per hour of play
- P.A announcement on the day
- Mention as sponsors in our pre and post match communication
LIVE STREAM SPONSORSHIP
Our award winning live stream continues to engage millions of fans, offering an effective vehicle to drive both brand awareness and brand saliency.
Opportunities include:
Live stream sponsorship:
- Designation as our official live stream partner
- Logo placement on the livestream throughout the duration of the broadcast
- 30 second advertorials during two breaks in play
- Editorial brand communication throughout sccc commentary
- Competitions and fan activations through the broadcast
- Advertising after each session
- Logo placement on any graphics promoting the live stream
- Branding in our partner pages on the SCCC website
Live stream advertising opportunities:
- 30 second advertorial
- Static or animated advertising
- Competitions and giveaways
DIGITAL, SOCIAL AND E-MARKETING ADVERTISING
Advertising across our digital, social and e-marketing channels is both cost effective and highly measurable. Whether it’s through simple display advertising or more bespoke content marketing intended to engage our audiences in authentic ways, we work hard to deliver returns and campaigns of maximum impact and effectiveness.
Opportunities include:
- Display advertising
- E-newsletter advertising
- Targeted e-newsletters to segments of our database
- Dedicated third party e-newsletters
- Native advertising
- Sponsored sections and/or content
- Creation of bespoke content campaign
- Pre and post video advertising
GROUND SIGNAGE
Hard to turn off and ignore, ground signage will give your brand visibility on both match and non-matchdays. Quite simply, you will play a highly visual role in all the exciting action at the Cooper Associates County Ground.
Opportunities include:
- Fixed advertising boards
- Ground posters
- Upper tier branding
- Stand branding
- Pitch mats
CONTENT OPPORTUNITIES
Our team are skilled at storytelling and creating video content that engages our fans and brings a brand’s proposition to life.
Working closely with our partners, we design exactly the right material to perfectly align our brands and generate interest from our audiences.
Once created, it is shared across all our channels to amplify the impact further.
MATCHDAY ACTIVATIONS
Activations are an effective way to bring your brand to life and connect with consumers.
In addition to creating a totally immersive experience, they provide opportunities to sample, drive data capture and ultimately sales.
Join the Somerset Cricket Family and boost your business
We are the UK’s best followed county and the South West’s most followed professional sports club on social media!
There are a wide range of opportunities available which are designed to meet any business need or budget, so harness the power of sport sponsorship now!
